Many readers do enjoy reading what's unfamiliar to them. That's why genres like fantasy and science fiction are so popular - because the reader gets to experience something they wouldn't otherwise experience. With Amish romance, readers get to take a journey to a life they're unfamiliar with, without the constraints of modern technology to get in the way of human relationships.
Some[who?] argue that the non-Amish authors fail to understand Amish theology and how it differs in key areas from mainstream Christianity. They thus present characters who may appear Amish but who maintain an evangelical Christian worldview. For example, a character might proclaim an assurance of salvation, rather than a "living hope" of such as the Amish do. Amish specific beliefs such as non-violence, non participation in government, and an unwillingness to proselytize may be glossed over or not mentioned. Evangelical themes, such as sexual purity, are substituted.
Isaac Byler grew up in the Amish community of Zebulon, Minnesota. Because their community doesn't have the rumspringa common in other communities, it means Isaac will soon need join the church and find a woman to marry, something that just feels wrong to him for unexplained reasons. David Lantz is left supporting his mother and sisters after tragedy strikes. When he takes Isaac on as his apprentice, an attraction grows between them and they will be forced to reconcile their feelings and their faith.
Middlebury, Indiana is home to an Amish Artisan Villiage, and Amber Wright, owner of the shops, gets a call that the manager of the coffee shop, Ethan, is dead. Shaken, Amber has to eventually hire a new manager and find Hannah Troyer, a young Amish woman. They quickly become friends and it doesn't take long before they begin looking into Ethan's mysterious death themselves. Running into a lot of dead ends, secrets, and a little romance, Amber and Hannah won't stop until Middlebury's secrets reveal themselves.
Amish romance is a literary subgenre of Christian fiction featuring Amish characters, but written and read mostly by evangelical Christian women. An industry term for Amish romance novels is "bonnet rippers" because most feature a woman in a bonnet on the cover, and "bonnet ripper" is a play on the term "bodice ripper" from classic romance novels.